Record international tourist spend

River Kitchen and Bar

29 July 2015

The annual number of international visitors to Brisbane has reached a million for the first time, according to new tourism research.

It is fantastic news, with the latest International Visitor Survey showing overseas visitors spent $1.7 billion in Brisbane in the year to March 2015, up 10.8 per cent.

Total international visitor numbers increased by 7.2 per cent to one million, while holiday visitors were up 10.3 per cent over the same period.

Expenditure has more than doubled in 10years, up from $802 million in 2005.

Key international markets like China and New Zealand were well represented in the figures, with the number of visitors from China up 21.9 per cent and New Zealand tourists increasing by 6.3 per cent. Indian visitor numbers grew a further 50 per cent.

It is believed hosting the G20 Leaders Summit contributed to the rise in figures.

Brisbane Marketing also works with Tourism and Events Queensland to roll out marketing activities and trade missions to key markets such as New Zealand, Japan and China to attract potential holidaymakers.

Recent announcements about new direct flights between Brisbane, Canada and Japan and city-shaping new precincts like Queen’s Wharf and Howard Smith Wharves getting underway are set to transform Brisbane further.

For more information, read the full Media Release here.

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