What We Do - Choose Brisbane


What We Do

As the city’s economic development board, Brisbane Marketing’s mission is to identify and deliver the highest-impact economic growth initiatives that will create employment opportunities and raise the living standards for the people of Brisbane. 

We’re responsible for shaping the future of Australia’s new world city and producing sustainable economic outcomes by capitalising on our city’s competitive strengths. 

With our Team Brisbane approach, we work closely with our partners across government and industry to grow Brisbane’s reputation globally. 

Brisbane has an incredible story to tell and we share our unique offering in partnership with those who have a stake in raising Brisbane’s profile in Australia and around the world.

We are an agency responsible for: 

  • Securing investment into Brisbane
  • Securing conferences, conventions and business events for Brisbane
  • Elevating Brisbane’s profile as an international study destination
  • Attracting major events to Brisbane and its surrounding region
  • Leading the city’s innovation program
  • Facilitating ideas and investment for new and evolving precincts
  • Producing the Asia Pacific Screen Awards (APSA)
  • Serving as the regional tourism organisation for Brisbane, Logan, Ipswich, Scenic Rim, Lockyer Valley, Moreton Bay, Redlands and Somerset.